Bosh e-Bikes

Video campaign for Bosh

An example of how we are starting to see our world. New layers of information help us to read and understand better our surrounding through Augmented Reality. Geometric forms tracked to the landscape parametrizing the topography and representing the interaction and traction between the bikes and the terrain. Technical elements of the graphics also describe the technological advancements and precision with which these bikes are crafted.


Client  Bosh / Year  2015 / Status  Published

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